Dentist Marketing

January 10, 2013

Dance Studio Marketing

January 10, 2013

Chiropractor Marketing

January 10, 2013

Carpet Cleaner Marketing

January 10, 2013

Bankruptcy Attorney Marketing

January 10, 2013

Opthalmologist Marketing

January 9, 2013

Local businesses have to be smart in their marketing approach, hyper-targeting clients within a certain distance of their physical address is one way to getting higher conversions and a better return on internet marketing expenses. Getting multiple search listings on the first page of Google requires an understanding of paid advertising, local “maps” listings and website listings. Both the maps listings and website listings require an understanding of search engine optimization or SEO. (more…)

November 20, 2012

New Proof: Optimize Your Google+ Local Listing!

Study Reveals Where Users Click on Google+ Local & Maps

Despite what a lot of SEO companies sell, being on the first page of Google just isn’t good enough.

So how many MORE clicks will your website receive if it ranks #1?

Don’t hold your breath waiting for the answer from Google…it’s a well guarded secret. Some of the most definitive answers have come from Mediative, a Yellow Pages Group Company. Using eye tracking technology, remote click mapping and face-to-face interviews, Mediative has managed to provide real-world data which supports and justifies the efforts of businesses to continuously promote their websites. In previous research, Mediative showed the #1 web search result received more than 3 times (3X) more clicks than the #2 result! (more…)

November 6, 2011