A Snap-Shot of Our Services:
Halo Effects, LLC is an Internet Marketing firm that specializes in SEO services, search engine marketing and online marketing. Our approach can transform new websites and existing websites into lead generation and selling machines for any small to medium sized company.
We take a holistic approach to internet marketing that includes understanding your business, what your prospects are searching for, what Google and other search engines like to promote in your market – and then putting the perfect sales message in front of the perfect people at the perfect time.
Web Design and Development
Most business websites are digital business cards, not selling machines. Unfortunately, a sexy looking website isn’t worth a dime if nobody can find it and it costs an arm and a leg to advertise. Halo Effects starts website design and development projects with search engine optimization (SEO) and search engine marketing (SEM) in mind. A properly designed website is a long term and saleable asset that will generate more sales at a lower cost. Learn more about our Web Design Services.
Search Engine Optimization
Search Engine Optimization (SEO) is a design and development process that happens within your website and also off the website in the form of ongoing content generation, back linking and website promotion. The goal of the SEO process is to receive free traffic to your website from search engines like Google, Yahoo and MSN. When a prospect searches for a product or service using one of these search engines, a search engine optimized website or sales message will be displayed on the first page of search results. Learn more about Search Engine Optimization (SEO).
Search Engine Marketing
Search Engine Marketing (SEM) is a popular way of advertising your business or website on Google and other business listing engines. The advertisements can be targeted based on the location of your business, what your prospects are searching for and also placed on websites your prospects frequent. Local search listings (Google Places), local business directories (City Search) and local classified ad listings (Craigs List) are part of an effective SEM campaign. Learn more about Search Engine Marketing.
Pay Per Click (PPC) Advertising
Pay Per Click (PPC) costs have more than doubled over the past two years and many business owners find it difficult to start a profitable campaign from scratch – you can lose your shirt on PPC if you aren’t careful. Halo Effects will set-up and manage your local or nationwide PPC campaign to be cost effective and target high converting prospects. We leap frog the expensive learning curve by spying in on your best competitor’s PPC campaign and then place proven ads where prospects are searching for your product or service. Learn more about Pay Per Click Advertising.
With Arizona SMS marketing, you can send promotional messages to customers who have requested to be contacted about a particular product and when it goes on sale. You’re more likely to get a better ROI on mobile phone advertising than if you mailed out a direct mail ad to a random selection of households. Learn more about SMS Marketing.
Communication is the key to any good automated prospecting, retention and referral program. Email, used in the right way, is a low cost alternative to print mail and can be extremely effective in increasing sales. The key to an effective campaign is to deliver value in every communication and have a single goal in mind – read a newsletter, click on a link, watch a video, purchase something, etc. Halo Effects has extensive knowledge in building an Opt In email campaign, setting up an autoresponder, writing effective direct response emails and building customer stick strategies that generate referrals. Learn more about Email Marketing.